We’re building the future of commerce, item by item

eko is a technology company operating in the real world. We capture thousands of items a day to create the definitive data source for every consumer product on earth.

eko is a technology company operating in the real world. We capture thousands of items a day to create the definitive data source for every consumer product on earth.

eko is a technology company operating in the real world. We capture thousands of items a day to create the definitive data source for every consumer product on earth.

Capture today, ready for tomorrow

We believe that the best digital experiences are informed by real-life people and products. Today, eko's interactive media galleries are used by leading retailers including Walmart and Wayfair. Our item capture is the backbone of next-generation visuals, AI-driven discovery, and the future of commerce.

We believe that the best digital experiences are informed by real-life people and products. Today, eko's interactive media galleries are used by leading retailers including Walmart and Wayfair. Our item capture is the backbone of next-generation visuals, AI-driven discovery, and the future of commerce.

We believe that the best digital experiences are informed by real-life people and products. Today, eko's interactive media galleries are used by leading retailers including Walmart and Wayfair. Our item capture is the backbone of next-generation visuals, AI-driven discovery, and the future of commerce.

Every item needs an eko

Real-world data

Real-world data

Human-captured, tech-verified product data and visuals. What shoppers see is the real thing.

Human-captured, tech-verified product data and visuals. What shoppers see is the real thing.

E-commerce, simplified

E-commerce, simplified

From one-click setup to scalable media, we make complex product data easy to manage and share.

From one-click setup to scalable media, we make complex product data easy to manage and share.

Online can be better than in store

Online can be better than in store

We bring concierge-style shopping experiences and in-store merchandising to e-commerce.

We bring concierge-style shopping experiences and in-store merchandising to e-commerce.

Built for now, ready for what’s next

Built for now, ready for what’s next

eko files serve current e-commerce needs and act as a base layer for experiences not yet dreamed of.

eko files serve current e-commerce needs and act as a base layer for experiences not yet dreamed of.

Real people

We are a team of engineers, marketers, designers, and e-commerce experts who know that the digital future requires human intelligence. Together, we're creating the foundational data and media layer used to power agentic commerce.

Want to help build the future of commerce? Learn more here.

Meet the investors

FAQ's

What does the eko team do?

eko is a technology company operating in the real world. We capture thousands of items a day to create the definitive data source for every consumer product on earth. Our technology is the backbone of next-generation visuals, AI-driven discovery, and the future of commerce. Today, eko’s interactive media galleries are used by leading retailers including Walmart and Wayfair.

Where is eko headquartered?

eko is a global company with offices in New York and Tel Aviv, and a 100,000-square-foot capture facility in Bentonville, Arkansas. Together, our team of engineers, marketers, designers, and e-commerce experts are enabling a new generation of AI-driven discovery and commerce.

Where is the eko Capture Factory?

We operate a 70,000 square-foot facility in Bentonville, Arkansas.

Are you hiring?

We’re always looking for creative, innovative thinkers that are excited about building the future of commerce. You can view open roles on our careers page.

What does the eko team do?

eko is a technology company operating in the real world. We capture thousands of items a day to create the definitive data source for every consumer product on earth. Our technology is the backbone of next-generation visuals, AI-driven discovery, and the future of commerce. Today, eko’s interactive media galleries are used by leading retailers including Walmart and Wayfair.

Where is eko headquartered?

eko is a global company with offices in New York and Tel Aviv, and a 100,000-square-foot capture facility in Bentonville, Arkansas. Together, our team of engineers, marketers, designers, and e-commerce experts are enabling a new generation of AI-driven discovery and commerce.

Where is the eko Capture Factory?

We operate a 70,000 square-foot facility in Bentonville, Arkansas.

Are you hiring?

We’re always looking for creative, innovative thinkers that are excited about building the future of commerce. You can view open roles on our careers page.

The eko file

What is an eko file?

An eko file is a comprehensive, human-verified digital capture of a physical item organized in a way that humans, e-commerce, and AI systems can understand.

How is an eko file created?

In our Capture Factory, we use AI-powered cameras to collect product dimensions, printed materials, 8k cinematic visuals, robust metadata, instructional content, hands-on demonstrations, and more. The data and visuals are linked together to create a queryable data set.

What does the eko file offer?

The eko file unlocks capabilities like automated marketing content, human-led demonstrations, and lifestyle imagery without compromising on quality or accuracy. It also takes the friction out of labor-intensive e-commerce processes with zero-step item setup and product catalog data that matches your item exactly.

How is the eko file structured?

Each eko file is made up of three layers, which create a complete, queryable understanding of a physical product, with every data point married to a corresponding visual.

  • Visual: Every angle and detail of a product captured in cinematic 8K resolution.

  • Spatial: Verified dimensions, weights, qualities, and physical relationships between components.

  • Experiential: Hands-on demonstrations and qualitative information about how an item feels and functions.

Who is the eko file for?

The eko file is for any brand or retailer that has an e-commerce business. As ChatGPT, Perplexity, Google, and other platforms launch agentic commerce tools, the structured visual data captured by eko is needed to make accurate recommendations and offer immersive online experiences.

What is an eko file?

An eko file is a comprehensive, human-verified digital capture of a physical item organized in a way that humans, e-commerce, and AI systems can understand.

How is an eko file created?

In our Capture Factory, we use AI-powered cameras to collect product dimensions, printed materials, 8k cinematic visuals, robust metadata, instructional content, hands-on demonstrations, and more. The data and visuals are linked together to create a queryable data set.

What does the eko file offer?

The eko file unlocks capabilities like automated marketing content, human-led demonstrations, and lifestyle imagery without compromising on quality or accuracy. It also takes the friction out of labor-intensive e-commerce processes with zero-step item setup and product catalog data that matches your item exactly.

How is the eko file structured?

Each eko file is made up of three layers, which create a complete, queryable understanding of a physical product, with every data point married to a corresponding visual.

  • Visual: Every angle and detail of a product captured in cinematic 8K resolution.

  • Spatial: Verified dimensions, weights, qualities, and physical relationships between components.

  • Experiential: Hands-on demonstrations and qualitative information about how an item feels and functions.

Who is the eko file for?

The eko file is for any brand or retailer that has an e-commerce business. As ChatGPT, Perplexity, Google, and other platforms launch agentic commerce tools, the structured visual data captured by eko is needed to make accurate recommendations and offer immersive online experiences.

Technology

What does eko offer that’s different from traditional product photography?

Today’s product photography is optimized for human perception, while AI needs structured data: exact dimensions, material properties, spatial relationships. Our capture offers both the data layer that machines need and immersive, 360-degree visuals for human shoppers.

Why do you need human employees if you have robotic cameras?

A robot can photograph a product perfectly from a technical standpoint, but it can't tell if the product is positioned incorrectly, if the lighting obscures important details, or if the dimensions on the spec sheet don't match reality. That kind of detailed verification requires human pattern recognition and judgment.

What is Visual Response?

eko’s Visual Response unlocks conversational shopping that includes relevant images and video, instead of waterfalls of text. When a customer asks a product specific question, they can see the answer, with your item always on display. Read more about how it works here.

What does eko offer that’s different from traditional product photography?

Today’s product photography is optimized for human perception, while AI needs structured data: exact dimensions, material properties, spatial relationships. Our capture offers both the data layer that machines need and immersive, 360-degree visuals for human shoppers.

Why do you need human employees if you have robotic cameras?

A robot can photograph a product perfectly from a technical standpoint, but it can't tell if the product is positioned incorrectly, if the lighting obscures important details, or if the dimensions on the spec sheet don't match reality. That kind of detailed verification requires human pattern recognition and judgment.

What is Visual Response?

eko’s Visual Response unlocks conversational shopping that includes relevant images and video, instead of waterfalls of text. When a customer asks a product specific question, they can see the answer, with your item always on display. Read more about how it works here.

Platform

How do I learn more about eko’s pricing and get an eko file for my product?

Please reach out via sales@eko.com

How does eko integrate with existing e-commerce platforms?

Visual Response datasets can integrate across platforms including Shopify, BigCommerce, Adobe Commerce, proprietary systems, and more. We're not trying to replace existing infrastructure, we're adding a data layer that sits alongside it.

How many products have you captured?

We capture thousands of products daily across categories including electronics, toys, furniture, and more.

How does eko reduce returns?

Products with an eko file can display dimensions, specifications, scale comparisons, and even assembly instructions in novel ways that just make sense. This creates comprehensive product understanding before purchase, which is why items with eko files see decreased returns—people know what they are buying before they purchase.

How do I learn more about eko’s pricing and get an eko file for my product?

Please reach out via sales@eko.com

How does eko integrate with existing e-commerce platforms?

Visual Response datasets can integrate across platforms including Shopify, BigCommerce, Adobe Commerce, proprietary systems, and more. We're not trying to replace existing infrastructure, we're adding a data layer that sits alongside it.

How many products have you captured?

We capture thousands of products daily across categories including electronics, toys, furniture, and more.

How does eko reduce returns?

Products with an eko file can display dimensions, specifications, scale comparisons, and even assembly instructions in novel ways that just make sense. This creates comprehensive product understanding before purchase, which is why items with eko files see decreased returns—people know what they are buying before they purchase.

Every item needs an

©

2026

eko. All rights reserved.

Every item needs an

©

2026

eko. All rights reserved.

Every item needs an

©

2026

eko. All rights reserved.